A crisis can arise from any number of events that may affect the corporation: product liability issues, natural disasters, lawsuits for employment discrimination, fires, active shooters, and the list goes on and on.
When the crisis happens, the world will be watching to see how your business handles it.
A crisis can arise from any number of events that may affect the corporation: product liability issues, natural disasters, lawsuits for employment discrimination, fires, active shooters, and the list goes on and on.
When the crisis happens, the world will be watching to see how your business handles it.
The best crisis management is to prevent one, but, not every crisis can be prevented. Still, every company should have a crisis team in place to track whether the potential for a problem exists. They should monitor product liability claims, discrimination claims, governmental subpoenas, industry news, congressional investigations and the regulatory environment.
If one of your competitors is being investigated, you may be next.
A Crisis PR Plan is just what it sounds like -- a plan ready to be implemented when a crisis happens.
A Crisis PR Plan contains the information you most likely will need and the steps you should take during a crisis.
A good crisis management plan includes a process to communicate with your stakeholders so they do not have a reason or opportunity to fill in the blanks on their own.
Having an up-to-date Crisis PR Plan is crucial to minimize reputational damage.
In the absence of adequate internal and external communications, your organization may be perceived as inept, at best, and, at worst, criminally negligent.
Only 50 percent of businesses have a Crisis PR plan in place.
Our trainers will walk you through 10 steps to create a Crisis PR plan.
The second part of the training will be how to respond to the Media. They will go over the best practices.
A MOCK press conference will be conducted to videotape your CEO / spokesperson. Feedback will be given.
Training takes a full morning or afternoon. A private conference room is required.
The goal is to learn how to create a CRISIS PR PLAN. Trainers will review the 10 steps in creating the plan.
Trainers will review best practices for responding to the media. A mock conference will take place at the end. Feedback will be provided.
The training takes about 4 hours.
A private conference room at your organization will be needed to conduct this training.
Call for 2023 workshop price: 912-844-9990